Job Title: Senior Copywriter – Social
Type: Freelance, 40 hrs/week
Start: Interviewing now
Length: 3+ month contract
Location: Hybrid San Francisco + Remote
Compensation: Up to $65/hr (DOE)
A leading in-house creative studio is hiring a Senior Copywriter to bring brand voice to life across social platforms. You’ll concept and craft sharp, platform-native copy for everything from TikTok trends to major campaign moments. If you’re fluent in internet culture, instinctively know what hits online, and love pairing words with visuals - this is for you.
What You’ll Be Doing
• Write scripts, captions, and on-screen text across all major social platforms
• Concept daily social content in collaboration with designers and channel leads
• Bring campaign ideas to life through platform-first copy
• Stay ahead of trends, platform updates, and audience behavior
• Translate insights and listening data into high-impact creative ideas
• Maintain consistent brand voice across formats and touchpoints
• Be hands-on: ideating, editing, and even jumping in front of the camera if needed
• Collaborate with Influencer and Brand teams to sharpen messaging
Must-Haves (Don’t Apply Without These)
• 5+ years of copywriting experience, with a strong focus on organic social
• A standout portfolio of social-first content for major brands
• Expert-level writing skills with tone, clarity, and cultural fluency
• Experience writing for IG, TikTok, X, and emerging platforms
• Strong understanding of what resonates online — and why
• Ability to work fast, pivot quickly, and ideate independently
You’ll Stand Out If You…
• Have been the voice of a high-profile brand on social
• Are a digital native with trend-savvy instincts
• Know how to write for performance and engagement
• Can create strong work without large budgets or heavy production
• Bring a POV, a gut instinct, and sharp writing to every brainstorm
This is a 40-hour/week, 3+month freelance role with the potential to extend and ultimately convert to full-time for the right fit.
To save time applying, Toyota does not offer sponsorship of job applicants for employment-based visas or any other work authorization for this position currently. TRD inspires the hearts and minds of racing fans, Toyota team members, customers, and the driving public...
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